Kellogg’s® Brand Concept

PROJECT : Illustration for new marketing approach of current brand
CLIENT : Kellogg's®
ROLE : Art Direction, graphic design and illustration
DIRECTION : Develop clean, modern, natural illustration for use as basis of refreshed marketing for product line
MEDIA : Adobe Photoshop & Illustrator

Kellogg’s® Sub-Brands Concept Boards

PROJECT : Presentations for partnership between food manufacturer and hotel chain
CLIENT : Kellogg's®
ROLE : Art Direction, graphic design, brand development, and illustration
DIRECTION : Develop product-specific brands to showcase products in a realistic hospitality setting
MEDIA : Adobe Photoshop & Illustrator

Kellogg's® Morning Jump-Starts Potential Pairings Concepts

PROJECT : K-12 market product grouping with pairing possibilities
CLIENT : Kellogg's®
ROLE : Graphic design and illustration
DIRECTION : Incorporate existing brands into healthy lunchboxes for camps and schools, including proposed options
MEDIA : Adobe Photoshop & Illustrator

Nutcracker T-Shirt Design

PROJECT : T-shirt design for retail sale
CLIENT : Copeland International Arts, Inc.
ROLE : Art Direction, graphic design, and illustration
DIRECTION : Develop artistic, original illustration to incorporate into design with a modern, universal twist on traditional theme
MEDIA : Adobe Photoshop & Illustrator

Electro Fusion Bellydance 6-panel Digipak and disc

PROJECT : Electro Fusion Bellydance 6-panel Digipak concept development and design for international, dance-oriented music compilation
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art direction, graphic design, and brand development
DIRECTION : Use high energy mood of music to establish a unique, somewhat techno style, incorporating images of star dancers
MEDIA : Adobe Photoshop & Illustrator

 

Amy Adams Studios Website

PROJECT : Illustration studio website
CLIENT : Amy Adams Studios
ROLE : Website concept, architecture, design, and programming
DIRECTION : Create design inspired by and incorporating colorful illustrations and established brand
MEDIA : Adobe Photoshop, Dreamweaver, and Illustrator



 CLICK HERE to view live site

Assorted Dance Apparel & Merchandise Designs

PROJECT : T-shirt design for retail sale
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art Direction, graphic design, and illustration
DIRECTION : Create simple, retro design for long-term sale
MEDIA : Adobe Illustrator

Club Bellydance Logo Design

PROJECT : Brand design for dance troupe and retail product application
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art Direction, graphic design, and illustration
DIRECTION : Sexy, slightly retro club-vibe, incorporating signature brand silhouettes and custom logo
MEDIA : Adobe Illustrator

Kellogg's® Sell Sheets

PROJECT : Sell sheets for retail food products
CLIENT : Kellogg's®
ROLE : Art direction, graphic design, brand development, and illustration
DIRECTION : Use existing branding and characters to create  a fun, colorful design which prominently and simply features key selling points of products
MEDIA : Adobe Photoshop & Illustrator

Kellogg’s Spring Break T-Shirt Design

PROJECT : College spring break themed t-shirt design
CLIENT : Kellogg's
ROLE : Art Direction, graphic design, and illustration
DIRECTION : Create design that is fun, modern, current, and appropriate for both genders
MEDIA : Adobe Photoshop & Illustrator

Kellogg’s® Morning Jump Starts Package Feature

PROJECT : Activities, trivia, and fun facts for back of grouped product box geared towards K-12 lunchrooms and camps
CLIENT : Kellogg’s®
ROLE : Graphic design and illustration
DIRECTION : Assemble copy among captivating, kid-friendly imagery, maintaining established brand
MEDIA : Adobe Photoshop and Illustrator

Brandman University WordPress Portal

PROJECT : Wordpress portal site architecture and design, feeding information from outside sources
CLIENT : Brandman University
ROLE : Website concept, design, and UX
DIRECTION : Organize multiple sources of information into cohesive portal site for faculty, current and prospective student use
MEDIA : Adobe Photoshop, Dreamweaver, and Illustrator

Alston 1977 E-commerce Website

PROJECT : E-commerce site for custom, designer apparel
CLIENT : Alston 1977
ROLE : website concept, design, and programming
DIRECTION : Reflect hip, artistic, modern look & feel of products in design
MEDIA : Adobe Photoshop, Dreamweaver, and Illustrator

Sentimental Heart Website

PROJECT : E-commerce retail gift painting website
CLIENT : Sentimental Heart
ROLE : Website concept, architecture, design, and programming
DIRECTION : Focus on valentine, love, gift, personalized feel, incorporating shopping cart, gallery, information, banner ads, and rotating testimonials
MEDIA : Adobe Photoshop, Dreamweaver, and Illustrator

Math-You Namie Website

PROJECT : Artist portfolio website
CLIENT : Matthew Namie
ROLE : website concept, architecture, design, and programming
DIRECTION : Modern look, reflective of and fitting with style of featured artwork
MEDIA : Adobe Photoshop, Dreamweaver, and Illustrator

CLICK HERE to view live site

NewSimple Design Website

PROJECT : Retail graphic design site
CLIENT : NewSimple Design
ROLE : Website concept, architecture, design, and programming
DIRECTION : Design and flow as simply as possible to reiterate purpose and brand
MEDIA : Adobe Photoshop, Dreamweaver, and Illustrator

The Highland Inn

PROJECT : Various projects for historic inn, including complete website, identity development, promotional materials, advertisments, and floorplans
CLIENT : The Highland Inn
ROLE : Website concept, architecture, design, and programming
DIRECTION : Maintain vintage feel of 1920s-era inn and focus on local artisan, culture-heavy vibe of area
MEDIA : Adobe Photoshop, Dreamweaver, and Illustrator

CLICK HERE to view live site

Tribal Beats Volume 2, 6-panel Digipak and disc

PROJECT : Tribal Beats Volume 2, 6-panel Digipak concept development and design for international, dance-oriented music compilation
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art direction, graphic design, and brand development
DIRECTION : Focus on tribal style of dance and associated musical vibe to create an edgy piece, incorporating image of star tribal dancer
MEDIA : Adobe Photoshop & Illustrator

Superstars of Shaabi 6-panel Digipak and disc

PROJECT : Superstars of Shaabi 6-panel Digipak concept development and design for international, dance-oriented music compilation
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art direction, graphic design, and brand development
DIRECTION : Prominently display key musicians with a Middle Eastern feel that reflects their international “superstar” status
MEDIA : Adobe Photoshop & Illustrator

Tribute to Oum Kalthoum 6-panel Digipak and disc

PROJECT : Tribute to Oum Kalthoum 6-panel Digipak concept development and design for international, dance-oriented music compilation
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art direction, graphic design, concept and brand development
DIRECTION : Reflect feeling of music to create a unique style, incorporating images of tribute subject
MEDIA : Adobe Photoshop & Illustrator

Issam Houshan 6-panel Digipak and disc

PROJECT : Issam Houshan 6-panel Digipak concept development and design for international, dance-oriented music compilation
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art direction, graphic design, and brand development
DIRECTION : Highlight solo artist while maintaining a group dance feel, focusing on tribal and percussion aspects of music
MEDIA : Adobe Photoshop & Illustrator

Intergalactic India 6-panel Digipak and disc

PROJECT : Intergalactic India 6-panel Digipak concept development and design for international, dance-oriented music compilation
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art direction, graphic design, and brand development
DIRECTION : Draw from recognizable design icons of India to create an element of international dance flair  
MEDIA : Adobe Photoshop & Illustrator

Desert Sunsets 4-panel Digipak and disc

PROJECT : Desert Sunsets 4-panel Digipak concept development and design for international, dance-oriented music compilation
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art direction, graphic design, and brand development
DIRECTION : Modern, simple, eye-catching desert theme, reflecting relaxing, downbeat tone of music
MEDIA : Adobe Photoshop & Illustrator

Café Bellydance 6-panel Digipak and disc

PROJECT : Café Bellydance 6-panel Digipak concept development and design for international, dance-oriented music compilation
ROLE : Art direction, graphic design, and brand development
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art direction, graphic design, and brand development
DIRECTION : Create lighthearted, café vibe, incorporating signature silhouettes and images of artists
MEDIA : Adobe Photoshop & Illustrator


Bellydance Superstars Volume 9, 6-panel Digipak and disc

PROJECT : Bellydance Superstars Volume 9, 6-panel Digipak concept development and design for international, dance-oriented music compilation
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art direction, graphic design, and brand development
DIRECTION : Use current logo to build a dance-oriented design featuring well-known dancers
MEDIA : Adobe Photoshop & Illustrator

Bellydance Superstars Volume 8, 6-panel Digipak and disc

PROJECT : Bellydance Superstars Volume 8, 6-panel Digipak concept development and design for international, dance-oriented music compilation
CLIENT : Copeland International Arts / Bellydance Superstars, Inc.
ROLE : Art direction, graphic design, and brand development
DIRECTION : Incorporate existing logo into fresh, new concept for annual bellydance music release
MEDIA : Adobe Photoshop & Illustrator



Curious Georgia Documentary

PROJECT : DVD disc, sleeve, and logo design for independent documentary
CLIENT : Franklin Productions
ROLE : Art direction, graphic design, concept and brand development
DIRECTION : Echo the look, feel, and subject matter of the film in a modern, enticing design
MEDIA : Adobe Photoshop & Illustrator

Silverlake MiniSeries

PROJECT : DVD Amaray case and disc design, website, and marketing collateral design for independently produced TV series
CLIENT : Waterfront Films
ROLE : Art direction, graphic design, brand development, website design and programming
DIRECTION : Expand established “hipster” vibe from production into packaging, supporting materials, and website
MEDIA : Adobe Photoshop & Illustrator


CLICK HERE to view live website